Don’t you wish there were an easy way to give people more information about your experience as an agent and the house you are selling? Sure, you can try providing people a copy of your resumÃ© and testimonials from past clients, but this information can only help you so much. A home book can give potential buyers information about the surrounding neighborhood and community, making the process of deciding just where to buy a home a little easier.
There’s no limit to what you can do with real estate home books. Many agents choose to provide a page or two of information about themselves, their educational background and business experience. The success of many real estate relationships hinges upon compatibility between client and agent. A home book says so much more than just, “Look at how many homes I’ve sold!”
Use Home Books to Gain Clients and Make Sales
Many agents have realized that the majority of people who come to open houses are people who live near the house being sold. What better way to market yourself to these potential customers than by giving them valuable information on the value of the homes in their neighborhood. This is a great way to reach those homeowners, especially parents with grown children, who are looking to downsize or live a little more simply. Wouldn’t you love to be the agent who gives these people the ability to take that whirlwind vacation or cruise around the world by helping them sell their home?
Real estate home books are also useful tools for agents dealing with buyers from out of state that do not have the free time to travel and visit every community that peaks their interest. Home books allow you to provide your clients with information on schools, area businesses, commute times, and regional demographics which will help make deciding just where to live a little bit easier.