The daily schedule of a real estate agent is unpredictable at best. There are homes to show, calls to return, and appointments and meetings to schedule. For agents that have more than one transaction occurring, a typical workday can start early in the morning and end long after the sun has gone down. With so much going on, there’s barely any time to sit down and put together CMA packages for prospective clients.
Today’s real estate market can be quite competitive, especially for agents looking for new clients. Arming yourself with pertinent information related to your customers’ homes can help you get a leg up on the competition and help you close more deals. More importantly, the high level of service you provide will make you your clients’ primary source of information whenever they have questions about real estate.
Get More Clients Using CMA Software
Potential sellers are more likely to choose a real estate agent that knows about the current market conditions and recent comparable home sales. Having accurate and updated information on the home sales of their local friends and neighbors can help them decide when and for how much to sell their home. Many homeowners who try selling their home by themselves can have trouble setting their home at a fair price. Showing these sellers a well-prepared CMA report can help them decide to list their property with you.
Many title companies can prepare a CMA report for real estate agents for a small fee. While these reports can provide you with the information you need, it is not formatted in a way that is easily understood by a person without a background in real estate. CMA software can provide you and your clients with a visually appealing report.